![]() ![]() The animated documentary traces the story of an Afghan refugee and was met with acclaim after its Thursday premiere. ![]() It’s an environment that has increased the number of deals styled like the “Palm Springs” one, where a savvy arthouse distributor can release a film in theaters to build prestige buzz, but without the worry of selling enough tickets to afford such an expensive movie.Įarlier Friday, Neon made the first deal of the 2021 festival when it purchased Jonas Poher Rasmussen’s “Flee” in a low seven-figure deal. Streamers judge deals in much different ways than theatrical distributors, chief among the differences is that streamers don’t have to worry about grosses. That the sales record has been smashed a second year in a row in a deal with a streamer shows just how powerful a force new digital players are. That bested the previous record set by “The Birth of a Nation” in 2016, sold to Fox Searchlight for $17.5 million. The big buy out of last year’s festival was Andy Samberg comedy “Palm Springs,” which sold to Neon and Hulu somewhere between $17.5-22.5 million. ICM Partners and CAA Media Finance negotiated the deal. CODA, Sian Heder’s story of a young woman torn between pursuing her dreams and being a lifeline for her deaf family and the outside world, isn’t just a Sundance movie: it’s arguably the Sundance. The world has waited too long for these stories to be told. Coda smashed the Sundance sales record just a year after Palm Springs did the same, courtesy of Hulu and Neon’s estimated 20 million buy. “I hope that this film and Apple’s powerful support will help kick down some doors standing in the way of inclusion and representation and pave a path for more stories that center characters from the Deaf and Disabled community. Sundance CODA, the coming-of-age drama that premiered Thursday to raves, has sold to Apple for around 25 million, smashing the sales record set last year when Neon and Hulu teamed up to buy. The whole CODA team is also so grateful to Sundance for being a part of the film’s journey,” Heder said. ![]() “I have been so moved by the outpouring of response to the film and am so excited to have found a partner in Apple that loves and deeply gets this movie, the spirit in which it was created and is committed to having this film reach the widest audience possible in a thoughtful and meaningful way. 'The Lord of the Rings': Everything You Need to Know About Amazon's Big Money Adaptation The Best 30 LGBTQ Movies and TV Shows Streaming on Netflix Right Now How the Ravenous 'Teeth' Defanged the Male Gaze Sundance Sets Restorations of 'SLAM' and Gregg Araki's 'Doom Generation' for 2023 Fest The online response was rapturous, quickly painting a picture of a crowd pleasing movie with a lot of heart, exactly the kind of film that streamers can’t resist spending a huge amount of money on in this era. ![]()
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